Daily updates
One message per cat per day, before 7pm, on LINE or by email.
What each message carries
- Photos
- 2–4, from that day
- Food offered / eaten
- in grams, weighed — e.g. "offered 60 g, ate 48 g"
- Water
- drank / didn’t notice
- Litter tray
- urine count, stool count, and a one-word stool note ("normal" / "soft" / "loose" / "none")
- Weight
- every second day, compared to the drop-off weight
- Behaviour
- one line — where the cat spent the day, whether it came out, play session yes/no
- Anything unusual
- a sneeze, a scratch, over-grooming, a missed meal — written down, not left out
The message is sent the same way on a bad day as on a good one. That is the product.

A sample week
Seven real days. Two of them are days that did not go well — we send those the same way.
Day 1 (drop-off)
In at 10:30. Weight 4.2 kg. Slim, coat good, small scab left ear (noted, not new per owner). Offered 60 g, ate 15 g in the evening. Used the tray once (urine). Stayed in the hiding box — normal for day one.
Day 2
Offered 60 g across the day, ate 12 g. Hid in the box until evening, came out to the shelf after lights-down. One urine, no stool. No play session — left him alone. This is normal settling; watching the food.
Day 3
Ate 38 g. Out on the middle shelf most of the afternoon, watched the window. Two urine, one stool (normal). Short brush session, tolerated it. Weight 4.15 kg.
Day 4
Ate 55 g. In the sunroom for 20 minutes, sat in the light the whole time. Two urine, one stool (normal). Playful in the evening.
Day 5
Ate 60 g. Two urine, two stool, both loose — this was after the dental treat you left; I’ve stopped those for now. Otherwise bright, eating, playing. Back to normal-formed by the late tray check. Weight 4.2 kg.
Day 6
Ate 60 g. Firm stool, back to normal. Long spell in the window, 1–4pm. Full play session.
Day 7 (collection)
Ate 40 g before pickup. Weight 4.2 kg — same as drop-off. Went home at 16:00 with all his food and the toy.
The 48-hour rule
If a cat eats nothing, or almost nothing, for 48 hours, Ploy calls you and the clinic — she does not "wait and see". A cat that stops eating can develop hepatic lipidosis (fatty liver), which is serious and comes on fast; the safe move is a vet check, not another day of waiting.
The 5% weight-drop rule
A drop of more than 5% from the drop-off weight triggers the same call — you and the clinic — even if the cat is eating something.
The early-collection clause
If a cat is genuinely not coping — not eating, not using the tray, hiding and distressed past the normal two or three settling days — Ploy calls you and recommends early collection: a friend, a relative, or Ploy drives the cat home herself. You pay only up to and including the day the cat leaves; the deposit is still applied. Boarding suits most cats and not all of them, and the ones it does not suit are better off home. Pretending otherwise is how cats get hurt.
Ploy is not a vet. The clinic is six minutes away and its name is on the form you sign.